Google AMP is an open framework that makes your posts more readable on smartphone devices. Think of it as a lighter and simplified version of your post. It strips the content off its major styling elements and displays it in a simplified manner. AMP in the Google AMP stands for Accelerated Mobile Pages Project. It was launched in October 2015. So, if you don’t have it activated on your site yet, better do it ASAP. Why do you need Google AMP-activated on your WordPress site? AMP improv...